Upon initial examination, Tarte's Gifted Amazonian Clay "Smart" mascara looks pretty conventional and even a little boring, wouldn't you say? The wooden packaging is nifty, but that brush looks like every other mascara wand I've ever seen. Still, I was on the hunt for a new mascara when this fortuitously arrived in the mailbox as a surprise from my mom! Who am I to turn down a brand new mascara?
Then I actually tried it, and WOW! My lashes are a mile long, curled, and still feel silky and light. You know how some mascaras can make your eyelashes feel as though you have three pounds of gunky chemicals weighing them down? And your lashes feel all gummy and artificial? Yeah, that's what I'd started to experience with my former mascara, so Tarte's Gifted was like a breath of fresh air for my lashes! This looks and feels so much better.
And here's where the "smart mascara" effect comes in: Gifted contains Amazonian clay to rebuild and replenish your lashes. It's true, it really works! My eyelashes were looking brittle and sparse, due in part to sleeping with my face squashed into my pillow night after night. After two weeks, my lashes are fuller, longer, and more plentiful. Gifted is also formulated without parabens, synthetic dyes and fragrances, sulfates, and tons of other nasty chemicals. My eyelashes are healthier!
I'm telling you, there is magic in this tube.