Tuesday, November 23, 2010

Revlon's Fire and Ice Lipstick (plus vintage advertisements!)

If you've been following this blog, it's obvious I'm a mascara junkie.  However, I haven't really written much about my other cosmetic obsession: red lipstick!  I've learned most red shades suit my skintone, so I can generally just grab a random red lipstick off the shelf at Target and be good to go.  Which is exactly what I did this afternoon when I spotted Revlon's classic Fire and Ice lipstick repackaged in a lovely vintage inspired tube.  It's gorgeous!  

This color is legendary and universally flattering.  It was first distributed in 1952 and has been popular ever since.  I frequently hear women complain they can't pull off red lipstick, but Fire and Ice looks good on nearly every skintone.  It was even a favorite of the late celebrity makeup artist Kevyn Aucoin.

The print advertisements for Fire and Ice were also groundbreaking.  They featured model Dorian Leigh with matching red lips and nails alongside a quiz: "Are You Made for Fire and Ice?" (Sample questions included "Do you secretly hope the next man you meet will be a psychiatrist?" and "Does gypsy music make you sad?")  Revlon is even attempting to recreate the ad featuring Jessica Biel.  Here's a comparison:



Unfortunately there doesn't seem to be any quiz this time around.  Oh well.  

Purchasing Fire and Ice instantly put me in mind of this 1960 Revlon TV ad for the brand new color Berry Bon Bon.   I cannot even begin convey the amazing-ness that is this commercial.  You'll have to watch for yourself.



Applying Fire and Ice didn't exactly leave me with "the excitement, the dazzle, the feeling of champagne!"  But it was enough to cheer me up a little after a difficult day.  Seeing this glamourous set of lipsticks right alongside matching nail polishes definitely made me happy. 

What do you think?  Do you love red lipstick (and the vintage advertisements!) as much as I do?  Are you afraid you can't pull off red?  Have you ever wanted to wear an ankle bracelet?! (Another pressing quiz question from the 1952 ad!)              

1 comment:

  1. Laura, your posts are AMAZING! I've blogged a few for my followers to reveiw. I'm a Mary Kay Independent Skin Care Consultant, but I like my followers to be exposed to educational choices and you've nailed it with your blog. Keep up the good work and I invite you to follow me on Google as well as Facebook "Kzazzle it's a Lifestyle."

    ReplyDelete